An SEO Audit is the process of analyzing how well your web presence relates to best practices – it is the first step to creating an implementation plan that will have measurable results. Whereas, by definition, Search Engine Optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. SEO targets unpaid traffic rather than direct traffic or paid traffic.
Image optimization is the process of reducing the size of the image as much as possible. The quality of the image will not be compromised n this process. This means ranking products image in Google and other image search engines. If you are a blogger and content writer don’t forget to add related images to enhance the influence of the text.
It's important to realize, that there are several factors that influence website ranking in search engines. And by considering these factors determines how well a website is ranked in search engines. The idea is that this breadth of information allows users to get the best answers as quickly as possible.
WordPress Caching Plugins helps make the websites built on its platform work evenly faster — thus, caching reduces the load on the webserver. And as such, that's why every site owner or webmaster should strive to use as many caching solutions as possible.
In terms of web content, a good Site Taxonomy SEO Audit presents content to your readers and search engines that make it accessible, findable, and purposeful. More so, by considering how the website content is classified, organized, connected, and related.
In reality, Plagiarism Free Content is very essential for any SEO audit exercise. Why? Simply, because there's no use in writing such content that will never rank on the search engine result pages (SERPs). SEO is the essence of a blog’s content. Therefore, you need a holistic approach to improve your content quality by writing unique content.
If you don’t want to use the WordPress Yoast SEO Plugin, which is the one I prefer, you can always give the All in One SEO Pack a try. The All in One SEO Pack – one of the Best WordPress SEO Plugin – allows you to easily improve your website SEO rankings at ease.
Nofollow Links are links with a rel=”nofollow” HTML tag applied to them. The nofollow tag tells search engines to ignore that link. Because nofollow links do not pass PageRank they likely don’t impact search engine rankings.
A good Social Media SEO Strategy allows you to easily monitor your brand mentions and relevant conversations, track engagements automatically, and even schedule your social posts to be published when the right people will see them. It also allows you to separate all your marketing assets by teams so that every user has access to the right content.
Link building is a key part of any successful SEO strategy that involves getting other websites to link to yours — a simple hyperlink from one site to another. It is also agreed by many that it is one of the hardest parts of ranking a website. Whilst, it's also one of the most rewarding when you get it right.
Technical SEO is the process of ensuring that a website meets the technical requirements of modern search engines with the goal of improved organic rankings. Some of the key important elements of Technical SEO include crawling, indexing, rendering, and website architecture.
The Best SEO Analysis Tools are important simply because websites that appear higher up in the search results will get more traffic to their pages. Coupled with potentially more landing page visits, lead conversion and product sales in your business. Your goal is to get to page one and ideally to position one.
If you want to Automatically Index New Website Content in SERPs (more so, weblogs), the URL Inspection Tool is the first thing to consider. Now that ranking on the first page of a SERP like Google is the goal for many businesses. But, in order to get there, you cannot take shortcuts or expect it to happen overnight.
Purging refers to the active removal of a resource from the cache without waiting for the predetermined cache expiry time. As soon as a user requests the purged resource, the CDN will cache a copy of the updated content from the origin server.
Backlink Management is a method or a way that helps you track and organize your site backlinks with tools like Monitor Backlinks. Given how critical links are to your site’s SEO, it’s wise to have an approach to managing your link profile. And just as authoritative content helps you to rank for relevant keywords, backlinks also reassure the search engine of page authority.
Featured Snippets are short snippets of text that appear at the top of SERPs like Google’s search results in order to quickly answer a searcher’s query. The content that appears inside of a Featured Snippet is automatically pulled from web pages in Google’s index. As of today, they are quite many. But the common types of Featured Snippets include definitions, tables, steps, and lists.
Launched in 2016, the Google Analytics Fastbase WebLeads Tool is a Google Analytics add-on that provides information on web traffic, including key employee contact information. Users can try the software for free at analytics.fastbase.com and there are two subscription models for Premium and Professional customers.
Basically, Outbound Links are also known as External Links. And they are links that will send your readers from your website to other sites across the internet. Commonly, they are used to verify facts, backup sources, or simply point people toward resources. In layman's terms, if another website links to you, this is considered an external link to your site. Similarly, if you link out to another website, this is also considered an external link.
Web 3.0 aka Web3 refers to the evolution of web utilization and interaction which includes altering the Web into a database. It enables the up-gradation of the back-end of the web, after a long time of focus on the front-end (Web 2.0 has mainly been about AJAX, tagging, and another front-end user-experience innovation).
Technically, the main duty of SEO Specialists (aka Search Engine Optimization or SEO Webmasters) is to test, analyze, and make changes to any website — that of the clients or even their own. So that it's well optimized for search engines. And, more so, making sure that the website subsequently ranks higher in the major SERPs like Google and Bing.
Blog SEO is the practice of optimizing a blog's content, site architecture, and HTML code for search engines. Common tasks associated with blog SEO include on-page optimization, installing plugins, improving page loading speed, and internal linking.
What is the difference between a web designer and a web developer? In the early days of the web, the answer to that question was simple: designers design and developers code. Today that question requires a little more nuance–you’d be hard-pressed to find a web designer who didn’t know at least a little HTML and CSS, and you won’t have to look far for a front-end web developer who can whip up a storyboard.
