Joseph Mucira is a pro influencer, trendsetter, blogger, digital marketer, I.C.T. support giver, brand manager & V.A.S provider.
Long-Tail Keywords are keywords or key phrases that are more specific – and usually longer – than more commonly used keywords. However, they are known to get less search traffic. But, when they do, they’ll usually have a higher conversion value, as they are more specific.
Technical Content Copywriting is writing that might be considered a subset of business writing. It covers a lot of the same subject and includes a lot of the same documents. All documentation of complicated technological procedures falls within the category of technical writing. From reports, executive summary statements, and briefings — are all included.
Upon its release, Google Brillo OS will be an operating system that is rumoured to be launched under its initial Android brand application. The software is said to be aimed at low-power devices that have as little as 64MB, or potentially even just 32MB of RAM.
Today, there are Facebook App Development Features you can consider getting started with for free. That’s if you’re a beginner webmaster. The app creation flow gathers the minimum amount of information needed to generate a unique ID for your app. Once you complete the flow you will end up in the App Dashboard where you can provide additional information about your app.
Content is king and your business’ online reviews matter. Now more than ever, it’s important for businesses to get Google reviews. That’s because customers want detailed first-hand information from their online peers — whom they trust. In order to help them make decisions and become informed about the customer experience.
Conversion Rate Optimization(CRO) or Conversion Optimization, is the systematic process of testing and optimizing your website elements. Including Call to Action (CTA) buttons, content, and website design. In order to increase the percentage of site visitors who complete the desired goal.
Kevel (previously known as Adzerk) offers the infrastructure APIs needed to quickly build custom ad platforms for sponsored listings, internal promotions, native ads, and more. They are committed to helping publishers drive new revenue and take back the Internet from ad tech giants like Google, Amazon, and Facebook.
Amazon Advertising (formerly AMS or Amazon Marketing Services) is a service that works in a similar way to pay-per-click ads on Google. Whereby, sellers only pay when shoppers click on ads (regardless of whether or not the item sells). So, discover insights, tips, guided learning, and advertiser success stories that will help you better understand how it works and how you can use it to grow your business.
Website Security is important because nobody wants to have a hacked website. Having a secure website is as vital to someone’s online presence as having a website host. If a website is hacked and blocklisted, for example, it loses up to 98% of its traffic.
Viral Marketing or Viral Advertising is a business strategy that uses existing Social Media Networks to promote a product mainly on various social media platforms. Its name refers to how consumers spread information about a product with other people.
YouTube Ads are the ads that play on YouTube videos you watch and are tailored to your interests. Meaning (the videos you’ve watched), are based on your Google Ad Settings – whether you’re signed in or not. When you’re signed in, these anonymous signals may decide which ads you see:– types of videos you’ve viewed.
Facebook Stars is a feature that allows you to monetize your live streams. Viewers can buy Stars and send them to you while you’re streaming. Fans can also send animated, virtual gifts attached to different star amount that will appear in your stream. For every Star you receive, Facebook will pay you $0.01 USD.
Website Analytics is a way of collecting and analyzing what’s happening on your website. While covering everything from what your visitors are doing, where they come from, what content they like, and a whole lot more. By using a web analytics tool to collect data, you’ll be able to know what is and isn’t working, and then steer your website in the right direction.
The URL Inspection Tool provides a “detailed crawl, index, and serving information” about your webpages directly from the Google index. It helps you identify and troubleshoot any problems that may be preventing your website from ranking well. While using a program called Googlebot to crawl the web and index URLs to be searchable.
The Facebook Pixel is powered by a Javascript library that needs to be added to every page of your site in order to track page views. In addition to collecting page views, the ability to collect the actions that people take on your site, and details about those actions, is what makes the Facebook Pixel so valuable.