An SEO Audit is the process of analyzing how well your web presence relates to best practices – it is the first step to creating an implementation plan that will have measurable results. Whereas, by definition, Search Engine Optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. SEO targets unpaid traffic rather than direct traffic or paid traffic.
First things first, let’s define our terms. Guest Posting means writing and publishing an article on someone else’s website or blog (like jmexclusives). It’s a great way to connect with new readers and get your name out. I offer this on my own site (occasionally) and do it quite a bit on other blogs with audiences that I want to speak to.
By definition, a Content Management System (CMS), is software that helps users create, manage, and modify content on a website without the need for specialized technical knowledge. So, in simpler language, a Content Management System is an app-based software platform tool that helps you build a website.
“Software as a Service” is referred to as SaaS. It’s a concept for distributing software programs through the internet as a service as opposed to as a product that has to be downloaded on a user’s machine. The SaaS approach…
The Ahrefs Webmaster Tools is refreshingly simple to use. The navigation is intuitive with data pretty much exactly where you would expect it to be. Data is seemingly no more than one to two clicks away. It allows you to improve your website’s SEO performance and get more traffic from searches, plus it's also free for webmasters and website owners alike.
Broken Links are such a webpage URL when navigating through which the server gives the answer “the page does not exist or is not found”. The link, document, or image requested by the user may not really exist or maybe “dead.” Due to a malfunction error, server error, or even a site configuration error.
To enumerate, Local Search Marketing is a market-driven technique that comprises both offline and online tactics — employed to promote businesses that serve customers face-to-face. Moreover, the terms localized SEO (part of an array of SEO (Search Engine Optimization) practices) and local business marketing are often used synonymously with local search marketing.
Local SEO is the practice of optimizing a website in order to increase traffic, leads, and brand awareness from local searches. Common tasks associated with local SEO include finding local keywords, optimizing a business’s Google My Business profile, and building “NAP” citations.
In simple terms, SEO Ranking in SERPs means the position that your website is listed in the search engine when a user searches that phrase or keyword. A ranking of 1 means that you are at the top. And if you are number 11, it means that you are on page 2 of search engines. With most search results having 10 listings per page.
Market Targeting is a strategy that breaks a large market into smaller segments to concentrate on a specific group of customers within that audience. It defines a segment of customers based on their unique characteristics and focuses solely on serving them.
Long-Tail Keywords are keywords or key phrases that are more specific – and usually longer – than more commonly used keywords. However, they are known to get less search traffic. But, when they do, they'll usually have a higher conversion value, as they are more specific.
Short-Tail Keywords are keywords or key phrases that are broader – and usually shorter – than most recently used and specific Long-Tail Keywords. They normally have only one word or two words. Notably, they are known to get more search traffic than their more specific long-tail keywords.
An Anchor Text is the visible characters and words that hyperlinks display when linking to another document or location on the web. It usually appears as a blue or other relative color underlined text. But, you can change your website's link colors and styles through your HTML or CSS.
Both On-Page And Off-Page SEO are crucial aspects for optimizing content. Bearing in mind, SEO (Search Engine Optimization), or SEO for short, is the practice of optimizing your website to improve its ranking on search engines like Google, Bing, and Yahoo. SEO is a complex process involving many factors, including on-page and off-page optimization techniques.
International SEO refers to optimizing your search presence for people who are in different countries or speak different languages. Whereby, a successful International SEO uses elements such as geo-targeting, Hreflang tags, and other localization signals. More so, in order to target web content on basis of users from around the world.
The latest Shopify SEO tactics are a process that involves optimizing a website to rank higher in search engine results, making it more visible to potential customers. This is important because the higher a website ranks, the more likely it is to be visited by users. In the next section, we will discuss the latest Shopify SEO tactics and how they can benefit your store.
To enumerate, Bing Webmaster Tools (Bing WMT), previously known as the Bing Webmaster Center, is a free service as part of Microsoft's Bing Search Engine which allows webmasters to add their websites to the Bing index crawler. As well as, see their website's performance in Bing (clicks, impressions) and a lot more.
The Mpgun App is an easy, fast, and free online youtube Converter without any registration or limits to download videos from Youtube. With the possibility to convert them to mp3 or mp4 on the fly. Whereby, the MpGun will always fetch and convert to the best available quality while giving you the best experience.
Content Webmasters are professional experts who handle different kinds of web maintenance and content optimization service solutions and support. Their main job description often encompasses all aspects of web development, content design, and upkeep of a website. But, there are quite a few personal skills that come in handy on this job.
On-Page SEO (aka On-Page Optimization or On-Site SEO) is the practice or rather the process of maximizing the results your web content achieves from search engines query. Including improvements in rankings, organic traffic, and conversions. These existing content optimization opportunities tend to come in two scenarios though. For instance, via Keyword Research before creating the content, or content SEO Audit afterward.
Off-page SEO includes those tactics that relate to activities carried out away from your own website. Link building is often considered to be the main off-page tactic, but this also includes tactics such as content marketing, social media, appearing on podcasts, landing reviews, building local citations, and more.
Google is now factoring in Core Web Vitals as part of their search ranking algorithm. A very poor-performing website may not fare well in search results and can impact your revenue if fewer people are finding you. Not forgetting, your website's performance can make or break you. Learn how your website performs, reveal why it's slow, and discover optimization opportunities.