An SEO Audit is the process of analyzing how well your web presence relates to best practices – it is the first step to creating an implementation plan that will have measurable results. Whereas, by definition, Search Engine Optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. SEO targets unpaid traffic rather than direct traffic or paid traffic.
Keeping in mind, that pages that load quickly enhance user experience, boost pageviews and aid WordPress SEO and rank better on Google — the ultimate goal of every website owner. WordPress currently powers over 43 percent of the internet. There are thousands of paid and free WordPress themes, plugins, widgets, and technologies available.
SEO In Digital Marketing is a set of conditions that must be met on the website to help people search for a keyword on your website. Improve the site's position in the search engine and view and rankings its results on the Google homepage. On your website, the stronger the Search Engine Improvement Standard (SEO) the better for results ranking.
Editorial Links are backlinks on another website that points back to your website, typically on a large publication but they can also be more niche sites. These types of links come from publishing valuable content that people find trustworthy while marketing your brand to a broader audience.
Holistic SEO means that you’ll do everything to make your website the best. For instance, you should show high-quality information, provide an excellent user experience, have the fastest website, and so on. Furthermore, link building will only get easier if your website offers a great experience — just like your products and/or services.
Technically, the Flesch–Kincaid readability tests are readability tests designed to indicate how difficult a passage in English is to understand. There are two tests: the Flesch Reading-Ease, and the Flesch–Kincaid Grade Level. Although they use the same core measures (word length and sentence length), they have different weighting factors.
Freelance Writing is the practice of writing for money while working on one's own and not being employed by a company or organization. Freelance writers produce whatever written text is needed by their clients, either working from home or in a rented office space.
Google Web Stories are a visually rich, full-screen content format for the web, which allows you to tap or swipe through stories. Technically, Google Web Stories are powered by AMP technology and are owned by Google. They are immersive, full-screen experiences that you can host on your own website. The ability to post them on your own site is what makes them different from other story experiences.
In general, a Website Header is the elementary website layout addon that sits at the top of each web page and posts and serves a few very important purposes. Meaning, that this does more than just provide a place for your organization or business brand logo. Usually, it is part of a consistent User Experience (UX) that all good websites share in common.
Website Graphics Design and Development is the norm of the 21st Century. Whereas, according to the Social Science Research Network, 65 percent of the population are visual learners. Which means that they heavily rely on images and videos gestures to do their heavy lifting when it comes to online information gathering.
If you know a little bit about the name of digital marketing techniques and why digital marketing is so important, for sure, you know about SEO. You have also heard that SEO is necessary and function with search engines same…
In terms of SEO audit, Keyword Density is the percentage of times a keyword is used in the copy. And as such, it equates the number of words in a web copy — then divided by the number of times the keyword appears in a web copy.
Website Heatmaps are one of the quickest ways to visualize and analyze large datasets. Find out what heatmaps are, how they’re created, and how you can use them to make data-driven decisions. They are powerful tools to understand what your users do on your website—where they click, how far they scroll, what they engage with, and more.
In this article, you’ll find some very easy ways to buff up your content strategy as you learn how to improve your skills in learning content writing for free. They consider that content is the most important thing in the…
There are so many reasons to find jewelry items. Usually, people search for ornaments when they are to attend the functions or to advertise their jewelry businesses. In such cases, they prefer to find items from the web. Therefore, they visit websites and open Google to download attractive photos. What are the points you should consider when searching for jewelry images?
Bing Places For Business is Microsoft’s free business directory. It’s equivalent to Google’s Google My Business accounts, which also appear in local search results. Those who take advantage of this platform reap the benefits of exposure to over 1 billion monthly users—and get a big leg up on the competition.
With the right amount of information, anyone can quickly build a powerful backlink profile using web 2.0 backlinks. Choose the best link-building strategy for your website, and then watch your rankings soar over time and across all search engines!
As part of an effort to increase leads and sales, B2B businesses are increasingly turning to content marketing. Content SEO audit is a process of analyzing how well your web presence relates to the best user-based content practices. It is the first step to creating an implementation plan that will have measurable results.
A Hashtag in URL Parameter or hash sign (#) in a URL is referred to as a fragment. Similarly, in a URL, a hash mark, number sign, or pound sign ( # ) points a browser to a specific spot in a page or website. It is used to separate the URI of an object from a fragment identifier.
Every day, millions of clients look for local businesses, and around 84 percent of them want digital capabilities to help them promote themselves. If your firm doesn’t have a strong local SEO presence, you’re missing out on important leads, traffic,…
Dragon Metrics is a complete global SEO platform, with all tools you need to measure performance, conduct research, automate the reporting process, and rank above your competitors. Track rankings, links, analytics, automatically get notified of new competitors, receive automated site audits, and much more.
Baidu Webmaster Tools is a portal created to help webmasters and SEOs monitor and maintain their site’s presence in Baidu’s organic search results. The platform offers plenty of great metrics you can only get from Baidu. More so, tools to test your site’s performance, and a two-way communication channel between you and Baidu.