An SEO Audit is the process of analyzing how well your web presence relates to best practices – it is the first step to creating an implementation plan that will have measurable results. Whereas, by definition, Search Engine Optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. SEO targets unpaid traffic rather than direct traffic or paid traffic.
In the first place, Keyword Tool is a free online keyword research instrument that uses Google Autocomplete to generate hundreds of relevant long-tail keywords for any topic. Whereby, Google Autocomplete is a feature used in Google Search. And its purpose is to speed up the searches performed by users on Google.
By default, all links are Dofollow Links unless they are modified to be Nofollow Links manually or are automatically changed by a website setting. And most times, search engine crawlers will follow these links from any given web address.
Technical Content Copywriting is writing that might be considered a subset of business writing. It covers a lot of the same subject and includes a lot of the same documents. All documentation of complicated technological procedures falls within the category of technical writing. From reports, executive summary statements, and briefings — are all included.
Niche Marketing is an advertising strategy that focuses on a unique target market. Instead of marketing to everyone who could benefit from a product or service, this strategy focuses exclusively on one group — a niche market— or demographic of potential customers who would most benefit from the offerings.
Image optimization is the process of reducing the size of the image as much as possible. The quality of the image will not be compromised n this process. This means ranking products image in Google and other image search engines. If you are a blogger and content writer don’t forget to add related images to enhance the influence of the text.
It's important to realize, that there are several factors that influence website ranking in search engines. And by considering these factors determines how well a website is ranked in search engines. The idea is that this breadth of information allows users to get the best answers as quickly as possible.
WordPress Caching Plugins helps make the websites built on its platform work evenly faster — thus, caching reduces the load on the webserver. And as such, that's why every site owner or webmaster should strive to use as many caching solutions as possible.
In terms of web content, a good Site Taxonomy SEO Audit presents content to your readers and search engines that make it accessible, findable, and purposeful. More so, by considering how the website content is classified, organized, connected, and related.
In reality, Plagiarism Free Content is very essential for any SEO audit exercise. Why? Simply, because there's no use in writing such content that will never rank on the search engine result pages (SERPs). SEO is the essence of a blog’s content. Therefore, you need a holistic approach to improve your content quality by writing unique content.
If you don’t want to use the WordPress Yoast SEO Plugin, which is the one I prefer, you can always give the All in One SEO Pack a try. The All in One SEO Pack – one of the Best WordPress SEO Plugin – allows you to easily improve your website SEO rankings at ease.
Nofollow Links are links with a rel=”nofollow” HTML tag applied to them. The nofollow tag tells search engines to ignore that link. Because nofollow links do not pass PageRank they likely don’t impact search engine rankings.
A good Social Media SEO Strategy allows you to easily monitor your brand mentions and relevant conversations, track engagements automatically, and even schedule your social posts to be published when the right people will see them. It also allows you to separate all your marketing assets by teams so that every user has access to the right content.
Link building is a key part of any successful SEO strategy that involves getting other websites to link to yours — a simple hyperlink from one site to another. It is also agreed by many that it is one of the hardest parts of ranking a website. Whilst, it's also one of the most rewarding when you get it right.
Technical SEO is the process of ensuring that a website meets the technical requirements of modern search engines with the goal of improved organic rankings. Some of the key important elements of Technical SEO include crawling, indexing, rendering, and website architecture.
The Best SEO Analysis Tools are important simply because websites that appear higher up in the search results will get more traffic to their pages. Coupled with potentially more landing page visits, lead conversion and product sales in your business. Your goal is to get to page one and ideally to position one.
If you want to Automatically Index New Website Content in SERPs (more so, weblogs), the URL Inspection Tool is the first thing to consider. Now that ranking on the first page of a SERP like Google is the goal for many businesses. But, in order to get there, you cannot take shortcuts or expect it to happen overnight.
Purging refers to the active removal of a resource from the cache without waiting for the predetermined cache expiry time. As soon as a user requests the purged resource, the CDN will cache a copy of the updated content from the origin server.
Backlink Management is a method or a way that helps you track and organize your site backlinks with tools like Monitor Backlinks. Given how critical links are to your site’s SEO, it’s wise to have an approach to managing your link profile. And just as authoritative content helps you to rank for relevant keywords, backlinks also reassure the search engine of page authority.
Featured Snippets are short snippets of text that appear at the top of SERPs like Google’s search results in order to quickly answer a searcher’s query. The content that appears inside of a Featured Snippet is automatically pulled from web pages in Google’s index. As of today, they are quite many. But the common types of Featured Snippets include definitions, tables, steps, and lists.
Launched in 2016, the Google Analytics Fastbase WebLeads Tool is a Google Analytics add-on that provides information on web traffic, including key employee contact information. Users can try the software for free at analytics.fastbase.com and there are two subscription models for Premium and Professional customers.
Basically, Outbound Links are also known as External Links. And they are links that will send your readers from your website to other sites across the internet. Commonly, they are used to verify facts, backup sources, or simply point people toward resources. In layman's terms, if another website links to you, this is considered an external link to your site. Similarly, if you link out to another website, this is also considered an external link.
