Marketing

Online Marketing or Digital Marketing (also known as Internet Marketing) refers to the strategies used to market products and services online and through other digital means. These can include a variety of online platforms, tools, and content delivery systems, such as website content and design. email marketing. social media channels, etc.

How Marketing Metrics Helps To Power Up Digital Online Advertising

How Marketing Metrics Helps In Powering Up Your Ad Campaigns

Marketing Metrics are a quantifiable way to track performance and are an essential marketing measurement tool for gauging a campaign’s effectiveness. The most appropriate marketing metrics vary significantly from one campaign to the next, but in general, they measure the effects of your campaign on audience actions. The right marketing metrics to measure are pretty definitive.
Read MoreHow Marketing Metrics Helps In Powering Up Your Ad Campaigns
What Is The Cost Per Click (CPC) In Digital Online Advertising?

The Cost Per Click (CPC) Strategy To Increase Ads Conversion

Cost Per Click (CPC) is a paid advertising term where an advertiser pays a cost to a publisher for every click (per action taken) on an ad. For newcomers, CPC is also called Pay Per Click (PPC). And it's used to determine the costs of showing users ads on search engines. Like, Google Display Network for AdWords, social media platforms, and other publishers.
Read MoreThe Cost Per Click (CPC) Strategy To Increase Ads Conversion
What Is Website Monetization?

Website Monetization | Top #10 Methods To Earn More Revenue

Website Monetization and or Blog Monetization allows you to earn by providing a set space for online advertisers marketing alongside your content. Simply put, Website Monetization is the process that allows webmasters to earn money from a particular website or blog. By using it as an advertising platform for companies with content to place ads relative to that website.
Read MoreWebsite Monetization | Top #10 Methods To Earn More Revenue
What Voice SEO (Search Engine Optimization) Entails

Voice SEO | Top 10 Best Search Engine Optimization Practices

Search Engine Optimization (Voice SEO) is the optimization of keywords and keyword phrases for searches using voice assistants. At its core, optimizing for voice search is similar to the SEO of yesteryear but with a refined focus. This means that it’s time now the right time to stop thinking about its purpose and optimize for voice as it is a winner-take-all search result.
Read MoreVoice SEO | Top 10 Best Search Engine Optimization Practices
Small Business Packaging Ideas To Help Boost Your Product Sales

10 Small Business Packaging Ideas To Boost Your Product Sale

As a rule of thumb, just a few effective small business packaging ideas can greatly help startups or newcomer businesses to showcase their products and grab the attention of new customers through packaging. If you're designing packaging for a small business, it's important to consider scalability and cost-effectiveness alongside aesthetics and functionality.
Read More10 Small Business Packaging Ideas To Boost Your Product Sale
Why Using Colored Packaging Matters In Branding And Marketing

Why Using Colored Packaging Matters For Branding & Marketing

Colored Packaging helps in branding and marketing since colors represent your visual brand appearance. According to research, 80% to 85% of people purchase products with impressive color. This figure shows how colors influence branding and marketing strategy. Colored boxes awaken emotional feelings, trigger your target audience, and help make buying decisions. 
Read MoreWhy Using Colored Packaging Matters For Branding & Marketing
Which Are The Most Commonly Used Media Types Today?

The #10 Topmost Media Types To Help Drive Marketing Results

On a more granular level, we can simply say that “Media” is a term that is commonly used to indicate websites, blogs, podcasts, videos, digital radio stations, and mobile phones. As well as the other forms of communication methods that are used to transmit data. Such as instant messaging apps, video call platforms, email carriers, live chatbots, and the like.
Read MoreThe #10 Topmost Media Types To Help Drive Marketing Results
How Content Marketing Benefits A B2B Software Business

How B2B Software Business Can Benefit From Content Marketing

As the owner of a B2B Software Business, you understand the importance of attracting leads and customers. But, standing out in a crowded market can be difficult. Luckily, this is where content marketing comes into play. Whereby, by creating valuable and engaging content, you can position your company as an industry leader and build authority among competitors.
Read MoreHow B2B Software Business Can Benefit From Content Marketing
What A Competitive Market Research Analysis Can Do For You

10 Competitive Market Research Analysis Steps For More Leads

A Competitive Market Research Analysis is a strategy that helps research major competitors to gain insight into their products, sales, and marketing tactics. Implementing solid business strategies, warding off competitors, and capturing market share are just a few benefits of conducting a competitive market analysis. Regular competitive analyses can greatly help.
Read More10 Competitive Market Research Analysis Steps For More Leads
Is Buying YouTube Views Worth It?

Is Buying YouTube Views Worth It? The Pros And Cons To Know

Buying YouTube Views isn't the most socially acceptable practice. Meaning, that if you do it, you'll need to keep things under wraps if you want people to watch your videos. Con artists can be found anywhere. Many service providers offer views of low quality for a low price. The majority of these views are generated by bots, which can have a few repercussions.
Read MoreIs Buying YouTube Views Worth It? The Pros And Cons To Know