A Digital Marketing Strategy is a plan that helps your organization attain specific goals through carefully selected marketing channels such as paid, earned, and owned media. In that case, a good Digital Marketing Strategy is a must for every web-based business.
On one hand, the main reason behind a failed product launch online is that; - most of them ignore the importance of creating buzz before the launch. On the other hand, many startups fail because they price their products too high or too low. Even Amazon‘s $685 billion market value couldn‘t save the Amazon Fire.
Launching Products Online is just as important as developing a great product. If you don’t do the product launch effectively, customers won’t be aware of your solution, potentially have a bad impression of your product, and you may not hit your revenue and profitability goals.