To enumerate, White Hat SEO Techniques are tactics that align with the terms and conditions of the major search engines, including Google, Bing, and Yandex. White hat SEO is the opposite of Black Hat SEO, as discussed in our previous post. Generally, it refers to any practice that improves your search rankings on a Search Engine Results Page (SERP), to be precise.
In terms of marketing, Clickbait Links are a form technique that makes use of styled headlines and anchor texts to encourage potential web users to click on them. And, while there are plenty of different ways you could go about crafting clickbait links, they tend to be sensationalist — somewhat misleading, and written with the aim of getting as many clicks as possible.
In terms of SEO audit, there're so many ways you can earn links organically and even surprise those SEO webmasters who're on top of the game. But, no one ever said that there're link-building tactics that are more easier than others in these SEO streets. Why? Because it is not!
Nofollow Links are links with a rel=”nofollow” HTML tag applied to them. The nofollow tag tells search engines to ignore that link. Because nofollow links do not pass PageRank they likely don’t impact search engine rankings.
The Google Penalty (aka the Sandbox Effect or Sandboxing) is a name given to an observation of the way Google ranks web pages in its index. For SEO wannabes, you can check your site status in your Google Search Console, under Security and Manual Actions.
Keyword Difficulty (or Keyword Competition) is a critical metric when doing keyword research. The higher the value, the harder is to compete with others using that keyword. A Keyword Difficulty rating is used to help you choose SEO keywords with confidence, based on which ones are easy enough for your site to compete for.
The EzineArticles website is a source of expert content in the form of short, informative, and educational or entertaining articles. A place for original articles where the author has an exclusive right to the content.
Whenever it comes to link building, using Q&A platforms like Quora and Reddit are great ways to build links that send targeted traffic to your site. These links will also help to diversify your link profile.
For your information, if you are looking for a low effort, and high rewarding link building tactics there is a collection you can try out if you are new to SEO.
SEMrush (Semrush) is software that helps companies run digital marketing methods, like SEO campaigns. The all-in-one digital marketing program helps you run SEO, pay-per-click (PPC), social media, and other related content marketing campaigns. And, by all means, you can find brand mentions using their refined tool.
