More than 300,000 websites are using MailPoet to keep in touch with their subscribers. Enjoy everything in one place. MailPoet works seamlessly with your favorite CMS so you can start sending emails right now. Quickly add content and images directly from your media library.
Meaning, that there is no need to upload files to third-party services when it’s all right there, ready to use in your WordPress dashboard. From the first hello to loyal customer, send emails to the right people at the right time. Welcome new subscribers with an automated series of onboarding emails and enjoy open rates of 40% and higher.
Got a busy blog? Automatically send email updates to let subscribers know about your latest posts every day, week, or month, and bring them back to your website. So, what really is it, and what are its key features? Well, let’s dig in.
What Is MailPoet?
MailPoet is an Email Plugin for WordPress Sites that makes managing a subscriber list and designing eye-catching emails so easily. It has an awesome intuitive user interface with drag-and-drop features that helps you send out professional-looking newsletters in minutes.
If you don’t ever plan to grow your subscriber base beyond the 2K marks, then MailPoet may work well for you. It’s free and pretty easy to build a newsletter. With MailPoet, your website visitors can sign up as newsletter subscribers and build your mailing list, all without leaving your WordPress admin.
Since you already know WordPress, you’ll get started in just minutes. Create email updates and newsletters your subscribers can’t wait to open. With beautifully designed templates you can customize them to match your personality (and brand).
Bring your emails to life with plenty of design options, and advanced features. Always know how your emails look with quick previews. And with its stunning templates, there are no design skills required. Meaning, that you’ll spend your time on your ideas, rather than styling.
Why Should You Use MailPoet?
First of all, you don’t have to code or hack anything. Just pick your favorite MailPoet template, customize whatever you need, and send it out. In that case, you can see all the templates to get started with. If you like, try the Demo.
You should also try and incorporate MailPoet + WooCommerce in order to enjoy even more benefits. Simply, because the combination of MailPoet + WooCommerce makes it easy for you to understand your customers better.
And then, you’ll be able to send them the right emails at every step of the customer journey, from send to sale. Take your WooCommerce email marketing to the next level.
On that note, you’ll be able to deliver hyper-relevant content to your WooCommerce customers. Particularly, at every stage of the buyer’s journey, with ease. Whilst, using MailPoet as your salvage – the leading WooCommerce email plugin. Let’s consider the following main benefits.
Why Choose MailPoet:
- First, their Plugin is one of the easiest to use WordPress newsletter builder
- Secondly, their email web platform comes with built-in beautiful responsive templates
- Thirdly, there’s no additional configuration needed: it works out of the box
- Again, small website owners with lists of 1,000 subscribers or fewer get the Premium for free.
- Lastly, both their email web platform and plugin are GDPR compliant
Since its inception back in 2011, they’ve been trusted by over 300,000 WordPress websites; and still counting. Not forgetting, with MailPoet we save ten hours of work with the creation of newsletters. Every week! All you need now is to create an account for free and easy.
Having said that, below are all the detailed benefits as to why you should consider using MailPoet as your No #1 Email Plugin for your WordPress site:
1. The best WordPress Website Companion
MailPoet works the moment you activate it. And since you already know WordPress, you’ll get started sending emails in minutes. In that case, with a beautiful collection of templates and intuitive drag-and-drop builder. No learning curve here, just a friendly and familiar interface.
2. It has very Simple Design Tools
They designed their drag-and-drop builder to be intuitive enough for anyone to use, no matter how experienced you are. With fewer and more focused design options, you’ll quickly master MailPoet and get emails into your subscribers’ inboxes faster.
3. You’ll get Unlimited Lists and Emails
No need to worry about exceeding restrictions placed on the number of lists you can have, or the number of emails you can send. With MailPoet these are unlimited! Their plans are based on the number of subscribers you have – not on the number of emails you send, or how many lists you’ve got.
4. Embrace its Inbuilt WooCommerce Features
Technically, do you run a WooCommerce store? Email marketing is a great way of building customer loyalty and encouraging sales. MailPoet has all the tools you need to run an effective eCommerce email marketing strategy, built-in. Thus, no additional software is required (View WooCommerce Features).
5. Track your Customers at Checkout
Encourage customers to subscribe to your newsletter at checkout. In just a few clicks, you can add a GDPR-friendly sign-up form to your WooCommerce checkout page to collect emails and drive repeat purchases. Subscribers will automatically be added to a pre-built WooCommerce customer’s list, making it even easier to start tailoring your email marketing messages.
6. It’s a very Powerful Sales Automation Tool
Perse, you’ll be able to form long-lasting relationships with your customers using personalized WooCommerce follow-up emails. You’ll also be able to automatically give first-time customers a warm welcome, or even use the purchase data. Especially, in order to send tailored email marketing messages based on either the specific product purchased or the product’s category.
7. A Tool to Recover Abandoned Carts
In reality, customers abandoning shopping carts is inevitable, but that doesn’t mean the sale is lost forever. With that in mind, you can easily set up and schedule a series of abandoned cart emails. And then, start recovering lost sales automatically. Make abandoned cart emails a firm fixture in your WooCommerce email marketing strategy with MailPoet!
8. Customize your WooCommerce Store Emails
By all means, your store’s core order and shipping updates no longer need to be bland. Add your own branding, styles, and additional content with MailPoet’s built-in WooCommerce email customizer. In just minutes, you can transform the look of your WooCommerce store emails. And as a result, building trust with your customers.
9. You’ll timely Deliver Transactional Emails
On a clear note, protect your business by making sure your customers are receiving your all-important WooCommerce order emails. There’s no need to rely on additional SMTP plugins anymore. Why? Obviously, because the WooCommerce email plugin can send your store’s emails too.
10. The ability to Measure Revenue per Email
On one side, meaning, you’ll be able to know how well your WooCommerce email marketing strategy is performing. On the other side, meaning, you’ll see exactly how much revenue each email you send is bringing in. More so, straight from the WordPress dashboard. As well as in order to identify any areas for improvement.
What’s More That You Should Know?
NB: As a result, (that’s the ability to measure revenue per email), you can also use the email statistics generated from your campaigns to report on your progress. And, on a clear note, I welcome all experienced translators to translate directly on the MailPoet Plugin Transifex Project too.
However, you should note that any translations submitted through the “Translating WordPress” website will not work. On one hand, their repository is also publicly available on GitHub. All in all, their security audits are made by LogicalTrust, (an independent third party).
On the other hand, do you have a question for the MailPoet team? Well, you can reach out to their team at [email protected]. Or even, get in touch with our online support team through [email protected] for more personalized help.
How To Download & Install The MailPoet Plugin
As I mentioned, it’s free to download, install and even use this Email Plugin for your WordPress website. And just like the other WordPress plugins, you can either install it directly from your dashboard directory or even download the installation files to your desktop manually.
Whichever way you choose, it all narrows down to the same use. Not to mention, their newsletter builder integrates so perfectly with any WordPress theme. So that any website owner can create beautiful emails from scratch. Or even by using their responsive templates that display flawlessly across all devices.
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But, if you just want to have a simple and responsive store site (unlike the jmexclusives blogging site), I would recommend you go for an intuitive Storefront Theme (i.e by WooCommerce).
Bearing in mind, the WooCommerce Storefront is an intuitive & flexible, free WordPress theme offering deep integration with WooCommerce. The MailPoet Sending Service is built exclusively to send WordPress and WooCommerce emails. Below is a quick review of the Plugin Features to consider.
The key features include:
- Create and add a newsletter subscription form to your website
- Manage your subscribers and subscriber lists in WordPress
- Build and send newsletters with WordPress
- Create automatic emails to send new post notifications
- Send automated welcome emails
- Increase your sales with our emails for WooCommerce
- Free WooCommerce email customizer
- Insightful stats on your audience engagement
Their in-house technology provides unparalleled speed (over 50,000 emails per hour) and performance, 99% uptime, and zero loss. However, you’ve got the liberty to choose how you send your emails. For instance, you can consider sticking to your own host (default, but not recommended).
That’s why MailPoet comes in handy. Although, additionally, apart from using the MailPoet Sending Service there are more services to consider too. In that case, I’d recommend you take a look at SendGrid, Amazon SES Service, or most SMTP providers including MailGun, etc.
Before you install the Plugin, please note:
- It’s not optimized for right-to-left (RTL) languages yet,
- The multisite option is not currently supported
- You must review their minimum requirements
Generally speaking, sending emails and newsletters to your host is not a good idea. Why? Simply, because you might face sending speed limitations and see your emails ending up in the spam box. To help your sending go without a hitch, the MailPoet team has created an advanced email delivery infrastructure built for WordPress.
The email delivery infrastructure technology allows you to:
- Reach Inboxes, not Spam Boxes
- Send your emails super fast (up to 50,000 emails per hour)
- Get all your emails automatically signed with SPF & DKIM
By the same token, their Email Sending Service is also very easy to set up. Whereby, you’ll just have to enter a key in your WordPress admin and you’re all set! But, what about your WooCommerce Emails? Well, with the MailPoet email designer, you can easily design the transactional emails sent by WooCommerce.
Like the automatic emails for new accounts, new orders, orders processed, etc. And, in that case, you’ll be able to increase your sales and stay in touch with your customers with the automatic emails for WooCommerce!
With the WooCommerce emails feature, you can easily:
- Welcome your new customers when they make their first purchase,
- Upsell by sending emails to customers who purchased a specific product or a specific product category,
- Convert more customers by reaching those who abandoned their cart, etc.
That’s said, you can Get Started with the MailPoet Plugin right away (here). Or even have a look at all features on their official website. So, having said that, it’s time to Make the Switch to MailPoet Premium for Free!
How to Make the Switch to MailPoet Free Premium Plugin
Let’s now learn how to get started (see the new MailPoet, version 3 in action) with the free Premium Plugin in detail. So, without wasting your time, are you satisfied with your current email solution? Are you looking for greater value, better service, and a reliable solution that works with your WordPress site?
With MailPoet Free Premium Plugin, your website visitors can sign up as newsletter subscribers and build your mailing list, all without leaving your WordPress admin.
Their newsletter builder integrates perfectly with WordPress. So that any website owner can create beautiful emails from scratch. Or even by using their responsive templates that display flawlessly across all devices.
In the end, allowing you to schedule your newsletters, send them right away, or set it up to send new blog post notifications automatically in just a few clicks. The free Premium Version adds very useful features to consider as a webmaster or marketer.
The free Premium Version adds the following features:
- For each newsletter, see which subscribers opened it and which links got the most clicks,
- Removes the small MailPoet logo in the footer of your emails,
- Same-day support (Monday to Friday),
- Send to over 1,000 subscribers with your own sending method (host, SendGrid, Amazon SES), etc.
A New Update! Their Premium Plugin is now free for websites with 1,000 subscribers or fewer. You can just visit their website to see the templates or try the demo all for free! Likewise, to see it in action, you can go ahead and Test the demo or even see the 2 min. video for more details.
Get Unmatched Deliverability & Save Time! A Lot of It!
Who has time to copy and paste content between browser tabs? When you’ve already uploaded all your images to WordPress, why not stay there?
Generally, MailPoet helps you win back your time, eliminating all the boring bits that come with getting a newsletter out the door. Notably, their Email Sending Service follows all the industry best practices. While delivering 40+ million emails per month for their free and premium users.
“I was a user of Mailchimp for many years but quite frankly the prices are getting ridiculous! Then I found MailPoet and I can’t believe how amazing it is, it communicates with your WordPress site more than any other email campaign manager and it’s being worked on constantly so I can only see this getting better and better. Keep up the amazing work!” – @jimmypbai
Equally important, they monitor each and every one of the emails that pass through their servers. Why? Since this ensures that they always reach their destination. It’s how they maintain their 98.5% rate, matching and often exceeding the world’s top email solutions.
Furthermore, they’ve been making Email Better since 2011. They’re a laid-back bunch from diverse backgrounds, united by an enthusiasm for email and WordPress and delightful customer experiences. Not forgetting, each day, they’re trying to make email sending even better and loving every second of it.
How is MailPoet vs Mailchimp different?
Of course, Mailchimp is yet another tool for managing a subscriber list and designing eye-catching emails. It’s an all-in-one marketing platform that helps you manage and talk to your clients, customers, and other interested parties.
Likewise, their approach to marketing focuses on healthy contact management practices, beautifully designed campaigns, and powerful data analysis. Introduce your brand and start marketing on day one with a beautiful website.
In addition, it also allows you to buy a custom domain and build a site that seamlessly connects to all of your Mailchimp marketing channels. For more information, you can read and learn more about how Mailchimp works in detail.
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Back to their key differences, not all email solutions are the same. MailPoet is the most popular email plugin for WordPress. Mailchimp is the most popular email solution in the world. So, let’s compare the two Freemium Options even further.
Forthwith, there’s one with Limits. Both MailPoet and Mailchimp offer generous plans to free users to help you quickly get started building lists and sending emails. But, while both offer similar pricing plans once you upgrade, only MailPoet lets you have unlimited lists and send unlimited emails.
Final Words,
So, you’ve got a WordPress website and you want to send email newsletters to your audience. But, with so many options to choose from, where do you begin? Well, as you’ve just learned from my revised guide above, MailPoet is a great place to get started.
Since you already know WordPress, you’ll get started in just minutes. Create email updates and newsletters your subscribers can’t wait to open. With beautifully designed templates you can customize them to match your personality (and brand).
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Bring your emails to life with plenty of design options, and advanced features. Always know how your emails look with quick previews. And with its stunning templates, there are no design skills required. This means, that you’ll spend your time on your ideas, rather than styling.
As I mentioned, MailPoet + WooCommerce = Better Together. Enjoy everything in one place, right in your WordPress dashboard. Easily add products from your WooCommerce store directly into your emails and create email campaigns and newsletters that make you more money.
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Finally, it’s my hope that the above-revised guide is useful to your or even your marketing team (if you run an eCommerce site). But, if you’ll need more support, you can always Contact Us and let us know how we can help you.
All in all, feel free to share your additional contributions, opinions, thoughts, suggestions, recommendations, or even questions in our comments section below. More so, let us know how you feel about using MailPoet.
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