By all means, you can use the Crazy Egg web analytics tool to compare users acquired through organic search and users acquired through social. Or even compare your social media users to your email users, to see which method brings the higher-value users.
Crazy Egg web tools among others offer your products business an easy and inexpensive (sometimes free!) way to know everything about your website.
Keeping in mind, trying to understand your website visitors can be a bit, well, confusing. Simply, because each individual visitor brings his own set of data that has to be collected, measured, analyzed, and reported.
Above all, if you don’t know what you’re looking at in web analytics, it can feel a bit like being handed a Rubik’s Cube. Or even so, as if you are looking for a needle in a haystack.
Luckily enough, that’s why there are plenty of website analytics tools out there. That can turn all of that collected information into an easy-to-understand report that. While at the same time, giving you the much-needed insight into your unique website visitors.
When you are armed with this knowledge, you get to see how effective your website is and what changes you need to make in order to make it even better. The higher your website conversion rate, the more money you stand to make. One such a good example of free online web tools at your disposal is Crazy Egg.
What is Crazy Egg?
Crazy Egg is an online application platform that provides you with eye-tracking tools such as heat maps, scroll maps, overlay, and confetti to track a website’s operation. This helps you to understand your customers’ interests so you can boost the profit from your website.
It uses the power of site heatmap technology to give you a visual picture of what site visitors are doing on your website pages. It also shows you where people are moving their mouse on the page and where they click. Since there’s a link between where people put the mouse and where they are moving their eyes.
In short, this kind of tracking helps you see what areas are catching the most attention and interaction from users. Not to mention, over 300,000 websites use it to improve what’s working, fix what isn’t, and test new ideas.
So, with this in mind, you too can give Crazy Egg a spin. Try Crazy Egg absolutely free. After that, you can choose whether or not to keep it. And of course, I hope you’ll share how much you love it with your fans and followers. After all, sharing is caring.
Which are its Key Features?
In reality, and on top of things, there are both small businesses and big brands such as eBay, Dell, Hilton, Yahoo, Intel, who are already using Crazy Egg.
It also gets numerous compliments from its worldwide customers. Not to forget, there is a free one-month trial with this service, and prices start at $9 per month for its 10 Heatmaps. So, in general, this is a website conversion analytics tool that is the content side of the heatmap software.
Of course, this plugin with the crazy name is anything but crazy. Founded by Hiten Shah and Neil Patel in 2006, Crazy Egg is one of the first testing platforms created to help webmasters improve on website conversion rate in as few as 30 days.
I hope that Crazy Egg will work for your website too. After all, if you’ve never tried it before, there is no reason for you to ignore that chance. It’s sharp and visual tools help you discover hidden profits based on visitors’ activities.
The key visual tools include;
- Heat map: A picture of where people clicked on your site. This lets you see what’s hot and what’s not, so you can make changes that increase conversions.
- Scroll map: The scroll map shows how far down the page people are scrolling and helps determine where visitors abandon the page.
- Overlay: When you look at the overlay report, you’ll be able to see the number of clicks on each element of your page.
- Confetti: With confetti, you will be able to distinguish all the clicks you get on your site segmented by referral sources, search terms & more.
For example, on the dashboard page, you can get started tracking your pages by adding new snapshots. You can learn more about how the platform works here.
Why Crazy Egg?
There are always easier ways to gather or process information; people are regularly fine-tuning approaches or building better tools. This is particularly important for marketers who need a good view. Especially of how customers and clients are interacting with sites, emails, and content. As well as to track leads and see conversions.
Now that it has been named one of the “12 Online Tools Marketers Should Check Out” by Business.com. And one of the “Top 10 Data Analytics Tools for SMBs” by MarTech Advisor. As well as one of “7 Content Marketing Tools You Need To Be Successful” by JeffBullas.com.
That’s probably because the team behind it makes your site conversion rate optimization easy. By giving you a visual representation of how your website performs. Giving you a starting point for improving your design, layout, and content.
You set the goal and strategy for your website — Crazy Egg tests it. Then again, the heatmap, color overlay, and confetti in the platform give you a detailed analysis. In particular, of how well your strategy is working. So that you know exactly what elements need tweaking.
Does it offer a Competitive risk-free Trial Version?
Yes, of course. Selecting the best suitable software such as Google Analytics, Clicktale or Crazy Egg is up to you. You might like one more than the others for different reasons. Crazy Egg is quite new to you, but it provides enough for what you need at a very competitive price.
For example, it starts at $9 per month and you get to track 10,000 visits. This means using Crazy Egg you get to track a whopping 1,111 visitors for every dollar you spend. In comparison with Clicktale, where you only get to track 202 visitors.
Furthermore, Crazy Egg offers you a free 30-day trial for all plans. So, during this time, you can test if it’s useful for you and then decide whether to buy it or not.
In fact, you can use the tools they provide, watch video tutorials, learn from examples, and call the support team. But, if you can’t increase your website’s conversion rate or revenues over the next 30 days, they will send you a prompt refund without any questions.
Why is Website Analytics important?
For your information, every pro webmaster like jmexclusives already knows how important website analytics is. And there’s even this article on our website blogs that talks more about Website Analytics which you can have a look at. That said, website analytics is the method used in collecting and analyzing what’s happening on your website.
While covering everything from what your visitors are doing, where they come from, what content they like, and a whole lot more, that’s the work of a web analytics tool. In short, it provides you with the actual reports and analytics. And particularly, on how your site visitors behave once on your website.
By using a web analytics tool like Crazy Egg to collect data, you’ll be able to know what is and isn’t working. And then steer your website in the right direction. You’ll get information like who your customers are. Based on their age, gender, location, etc.
As well as how they landed on your site (traffic source), the most popular content on your site, your total conversions, and so on. With this information in hand, you can plan fully informed business strategies and grow your business faster.
You can also see lifetime value for users you acquired through email or paid search too. And with that information, you can determine a profitable allocation of marketing resources to the acquisition of those users. Additionally, you can also compare the lifetime values of users acquired through different methods.