Yes! A blog is one of those non-negotiables. Apart from all of the benefits it provides on its own, such as increasing your credibility as an industry expert and providing fresh, keyword-rich content on a regular basis to please the search engines, a blog is a vital component of social media marketing.
When you’re trying to make money for your business, spending money on a new logo or photos may not be your top priority. But unless you’re inundated with clients – it should be. The internet audience is impatient and is used to having a choice, and lots of it.
Success is measured using the same metrics you use for any other marketing activity: traffic, leads, and customers. Counting the number of fans or followers you have can help you understand your social media reach, but the bottom line that determines its success is how many people it drives to your site, how many of them are qualified leads, and how many of them actually become customers.
The only time a financial value is put on intangible assets is when a business is either bought or sold. A company’s major asset may not be its premises or equipment, but its customer list and the quality of the relationships it has with those customers.
Registration is not essential. But it will help in any future dispute if your trademark is registered with the Trade Marks Registry (part of the Intellectual Property Office). To register, your mark must be “distinctive in relation to the goods for which registration is sought” and “not deceptive or contrary to law or morality”.
A separate logo, as a distinct way of writing your company or product name, is not an essential requirement for a brand. Many well-known and profitable brands exist without logos. Often they rely on their name to create the necessary impact rather than a graphic.
Deciding on your values or what makes you special need not cost anything. However, communicating your brand message and style will inevitably require a budget commitment.
It will probably take you years to build up a widely-recognized brand; the sooner you start the better.
The answer to this is absolutely right. Google, Yahoo, Bing or Yandex yourself, are you well represented online? Perhaps no. Having a well-built website is not enough nowadays, but, having a website that is well optimized for search engines is a milestone ahead towards improving your online presence and awareness. Gone are days when people used to spend countless minutes looking at your smartly dressed site, instead, they are always in a rush to find resources, content, products, referrals and other search materials and fast. But, without enough ranking on your links and titles to the net web, you don’t receive quite enough attention and traffics. In case you are faced with this nightmare, please do not hesitate to write to us on
At #jmexclusives, the first stage is knowing you better, you initiate your first conversation with us explaining why you need a certain service and we will give you an elaborate feedback. After that, depending on the service, we offer you a work plan (both short-term and long-term) and facilitation budget to achieve your desire. This includes when to start the project, how to tackle the project and means of communication. More information is always given to you upon request.
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