Spotify Music Platform is one of the most popular streaming services in the world. And by far, it’s the second most popular audio streaming service next to Pandora. It pretty much has it all!
From the biggest artists of today and yesterday — to the indie artists. That’s the only platform even your cool cousin Kanye has heard of. It’s a digital music, podcast, and video streaming service that gives you access to millions of songs and other content from artists all over the world.
As of October 2019, the company had 248 million monthly active users, including 113 million paying subscribers. Unlike the case in physical or download sales — which pay artists a fixed price per song or album sold.
So, as for Spotify, it pays royalties based on the number of artists streams and as a proportion of total songs streamed. It distributes approximately 70% of total revenue to rights holders. In return, who then pay artists based on their individual agreements.
The best thing is that it’s readily available on most modern devices. Including, Windows, macOS, Linux computers, iOS, Android smartphones, and even tablets. It’s available in most parts of Asia, Europe, the US, Australia, New Zealand, and Africa.
What is Spotify?
Spotify Technology S.A. is a European American media-services provider which is based in Luxembourg. Founded in 2006 in Sweden, the company’s primary business is its audio streaming platform. The platform provides DRM-protected music and podcasts from record labels and media companies.
Launched on October 7, 2008, the platform provides access to over 50 million tracks. Where users can browse by parameters such as artist, album, or genre, and can create, edit, and share playlists. And as a freemium service, basic features are free with advertisements or automatic music videos.
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While additional features, such as improved streaming quality, are offered through its paid subscriptions plan. When Spotify Music Platform first built its streaming service in 2006, cloud computing was only just getting started inside Amazon.
Of course, long before Google or anyone else really got into the game. And therefore, back then, it didn’t make sense for a company like Spotify to run a live streaming service in the cloud.
“For a while, we couldn’t get the quality, the reliability, the price out of cloud services that we needed,” says Nicholas Harteau. The Spotify Music vice president of engineering oversees the company’s underlying infrastructure. But now, he says, Spotify can get all that from the cloud.
According to Harteau, the company has already moved about 250,000 user accounts. Eventually, out of 20 million subscribers and about 55 million additional users onto Google’s cloud services. And it plans on moving its entire service within the next 18 months.
How to Download the Spotify Music App
Markedly, when you download the app, Spotify gives you instant access to millions of songs – from old favorites to the latest hits. All you’ll need is just hit play to stream anything you like. Now that in addition, the platform works easily on your computer, mobile, tablet, and TV.
And obviously, since it offers unlimited, ad-free music, it means No more annoying ads and No more interruptions. It’s just music! And also, as soon as you download Spotify music, you can as well listen offline. Whereby, you’ll keep playing, even when you don’t have a connection.
However, if your download didn’t start right away, you’ll need to try again – using these Setup files. Still, if you’ll have more issues, you can simply visit the Microsoft Store to download. Forthwith, you can now log in and listen to music on as many devices as you like. Without needing to change any settings.
But, please note that you can only play on one device at a time. Bearing in mind, if you begin playing on another device, playback on the original device is paused. And above all, if you’d like to share Premium with others, you can check out Premium for Family for more guidelines.
Its music collection Key Features to know
On the contrary, you don’t need to tie Spotify down to just one device. You can download the app on all sorts of computers, phones, and tablets.
But, first, you should check out their system requirements to see if yours is compatible. Eventually, what I like more about it is that you can also play Spotify on the games console. As well as on your audio speakers, TVs, smartwatches, in the car, and on other devices.
And on the other hand, for more devices they support, you can check out their music everywhere products category. You can also find out how to simply send your music to different devices using Spotify Connect or Bluetooth.
Keeping in mind, their basic functions such as playing music are totally free. But, you can also choose to upgrade. Below is a video guide on how to use the Spotify music platform;
Either way, you can choose what you want to listen to with Browse and Search, build your music collections.
Or even see what your friends, your favorite artists, and notable celebrities listen to. Not forgetting, you can also create your own Radio stations. As well as get recommendations for more personalized features. Such as Discover Weekly, Release Radar, and Daily Mix.
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And if you have a Premium account, you can download music and podcasts for offline listening on up to 5 devices at a time. Furthermore, if you want to download music on a 6th device, you have the following options.
First, before you download to the additional device, manually remove a device from your account’s offline devices list. Since the tracks on this device will no longer be downloaded for offline listening. Secondly, consider when you download it to an additional device.
Because devices with the earliest downloads will be automatically removed from your account’s offline devices list. And the tracks on this device will no longer be downloaded for offline listening.
Which are the Spotify Plans?
First of all, with the Spotify Platform, it’s easy to find the right music or podcast for every moment. May it be on your phone, your computer, your tablet, and even more. After all, there are millions of tracks and episodes on Spotify.
So, whether you’re behind the wheel, working out, partying, or relaxing, the right music or podcast is always at your fingertips. In addition to that, you’ll choose what you want to listen to, or even let Spotify surprise you.
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That said, if you’ve never tried Premium before, you can try it for free. Not to mention, Spotify is available across a range of devices. Including computers, phones, tablets, speakers, TVs, and cars.
And then again, you can easily transition from one device to another with Connect. You can download and listen to Spotify for free, or choose one of their premium plans below:
|Platform Offers||Spotify Free||Spotify Premium|
|Access to over 50 million songs||✓||✓|
|Access to podcasts and audiobooks||✓||✓|
|Travel abroad with your music||For up to 14 days.||✓|
|Pick and play any track on mobile||Available on select playlists.||✓|
|No ad interruptions||✓|
|Listen without an internet connection||✓|
|Highest music quality||✓|
In the same fashion, you can also browse through the collections of friends, artists, and celebrities.
Or even create a radio station and just sit back. While also, soundtracking all your life with Spotify Music through subscriptions or even free listening.
Spotify Premium Plans Are:
- Individual Premium: This is for one person and you’ll get all the features mentioned above.
- Student Discount: This for one person currently enrolled at an accredited college or university.
- Premium Family: For up to 6 Premium accounts for people living together.
- Family Mix: A playlist based on the tastes of everyone on your plan.
As an addition to the above-mentioned Premium Plans, for the Premium Student Discount, you’ll get 50% off a Premium subscription. And up to 4 years on the discounted rate.
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And as for Premium Family, you’ll get up to 6 Premium accounts, for one discounted price. The Family Mix Plan allows you to have a playlist based on the tastes of everyone on your plan. With Parental Control of explicit music for the members of your plan.
Basically, a decade ago, the Swedish startup built its seminal streaming music service atop a small number of machines inside a Scandinavian data center. Before expanding across this facility and into data centers in the United Kingdom and the US.
Now, Spotify has resolved to move its entire service out of these data centers and onto cloud computing services operated by Google. For more personalized or tailored support, you can ask through their Community for an online response.
Why the Platform moved Its Streams to Googlenet
Notably, Google is best known for running a search engine, an email service, a maps app, and so many other online tools for the world’s consumers.
What’s more, a big part of the company’s genius is that, over the last decade-and-a-half, it has built a worldwide network of machines. Especially, that can run all those consumers’ services with unusual speed and efficiency.
In recent years, it has invited other businesses and coders to build their own software on this vast online infrastructure. So, they needn’t worrying about running their own machines. This is called cloud computing. Whereby, it’s an idea pioneered by Amazon.
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And it very much dominates the cloud market, as the primary place where the world’s online businesses outsource their computing infrastructure.
But Google, Microsoft, and others are a now significant presence in this market as well. Spotify Music Platform’s move is a big win for Google. As it tries to position itself as the definitive alternative to Amazon.
But, this is also another sign that the larger cloud market continues to mature. And as can be seen, this is just a small part of a sweeping movement towards cloud services. Especially those offered by Amazon, Google, Microsoft, and so many others, including IBM and Rackspace.
According to tech research firm Forrester, the market for cloud services will grow to $191 billion by 2021. And this is where anyone can easily build and operate software — without setting up their own machines.
With Amazon Web Services (in short AWS) leading the market by an enormous margin. In the fourth quarter of last year alone, the company’s cloud services generated $2.41 billion in sales. A 69 percent increase over the previous year. That translates to $9.6 billion a year.
But, the likes of Google, Microsoft, and IBM are intent on playing a catch-up game. All in all, the market potential is so big that they all have ample room to grow. And as Google works toward this endgame, Spotify Music is a prize worth claiming.
Before I conclude, what Harteau will say is that Spotify finally decided to embrace cloud computing. Obviously, because greater market competition has significantly reduced the cost of running software in this way.
“The competition … is pretty hot,” he says. “Amazon and Google are going at each other pretty hard on pricing.” And, he adds, both of those companies operate at a scale that Spotify never could in its own data centers, which drives prices down even further.
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And by doing so, “They can leverage the economies of scale in ways that would be pretty difficult for us.” If you move onto a cloud service, you’re still paying a premium.
“Nobody is running a cloud business as a charity,” says Aditya Agarwal. The vice president of engineering at Dropbox, which has used Amazon’s cloud services for a nearly decade. After all, “There is some margin somewhere.” And indeed, some businesses run operations where paying that premium doesn’t make sense.
But, as Harteau explains, there’s a point where the cost-versus-convenience math of moving to the cloud does make sense. And in reality, businesses are reaching that point earlier than ever. All thanks to the stiff competition among the likes of Amazon, Google, and others.
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Spotify has reached that point. And it won’t be the last. So, what’s your take on Spotify? We won’t mind if you’ll share your thoughts in the comments section.
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