If you’re a video game streamer or a content creator Facebook Stars are a great way to start for you to make money. Especially, for those that have a plan to take this path as their new carrier. Bearing in mind, there are many platforms that you can choose from. One of these is Twitch, YouTube Gaming, and the Facebook Gaming.
Most of these streaming platforms have a different kind of monetization and one of those is a form of a Stars from Facebook. Notably, the social media giant Facebook just recently launched its Star donation function. For all of their content creators who are doing live streams. Whilst, allowing their fans to send a donation through stars.
Basically, the Stars is one of the monetization tools on Facebook which will allow streamers to get donations from their fans during their live stream. Stars can be converted to cash for them to cash out their earnings. Let’s learn more below.
What Is Facebook Stars?
Facebook Stars is a feature that allows you to monetize your live streams. Viewers can buy Stars and send them to you while you’re streaming. Fans can also send animated, virtual gifts attached to different star amount that will appear in your stream. For every Star you receive, Facebook will pay you $0.01 USD.
A simple way to earn: For every Star, you receive from a fan, Creators earn 1 cent from Facebook
Connect with fans: Stars are a fun way for fans to express themselves and show you support
Be creative and authentic: Being yourself is all it takes to get rewarded for building a loyal fan base
Unlike Twitch, most of their streamers are from overseas. Facebook Gaming on the other hand is new, and it’s a good opportunity for all streamers that have just started their carrier as a streamer. Facebook also targeted audiences depending on your localities, primarily those that speak your native language.
Related Topic: StreamYard | A Live Streaming Studio In Your Browser!
This is also the key ingredient in getting the right fans and followers. Most of the newborn local streamers in the country (Philippines) started their carrier on Facebook Gaming. First of all, you’ll need to be eligible for receiving a star as a video streamer on Facebook.
You’ll need to achieve the following metrics:
- Has a Gaming Video Creator Facebook Page (Category)
- Stream Video gaming content for at least four hours in the last 14 days.
- Stream Video gaming content on at least two days in the last 14 days.
- Have at least 100 Page followers
- Stream from the eligible country.
- Meet Community Standards and Partner Monetization Policies
Once you have those matrices, you can now stream on Facebook and receive stars from your fans.
To Enable Facebook Stars:
- Click on the notification that you received or go to Creator Studio > Monetisation to begin setup.
- Accept Terms and Conditions. You can begin using Stars at this point, but we recommend that you set up a payment account so that we can route your Stars earnings in a timely, consistent manner.
- Set up a Payment account. If you’ve already set up a payout account, you can select your existing account or set up an additional account. To set up a new payout account:
- Add your details when prompted (you will need your tax form).
- Upload your tax form.
- Link your bank or PayPal account.
- Review your details.
That’s all! Your setup is now complete. The next steps are not required to complete the setup and can be done later.
- Go to Creator Studio > Monetisation > Stars to continue setting up Stars.
- Follow the best practices outlined in Tips to get started with Stars.
- Go live with Stars enabled.
As a matter of fact, your viewers will now be able to send you Stars in your live streams. To manage your Stars settings, go to Creator Studio > Monetisation > Stars.
Note: You can set up Stars and add your financial information at a later date (within six months of signing the terms of service). Read more about this here. But, if you’re having trouble with an issue not addressed here, you can contact the support team directly.
How Payout for Stars Work
Eventually, all the accumulative stars will be computed at the end of the month and when you reach at least 10,000 stars or 100 USD. Whereby, you’ll receive your payout after 30 days. If you’re from a majority of countries, it takes 60 days to get the payout (learn more).
Payment can be made using PayPal, Bank Transfer, or a Cheque depending on the country you currently reside in. Take your live stream to the next level and earn money with Stars – a virtual good that lets fans show creators love and creators show love back during live videos.
In this case, you’ll earn money on your own terms. Encourage your fans with shout-outs or perks that fit your content and style. Go live, show love, get paid. Please note that you should only post content you have the right to post.
If you’re not sure about the extent of your rights to post content, you may want to contact a legal professional to advise you on your rights. More information about intellectual property on Facebook is available in their Help Centre. All in all, to make the most out of Stars, these best practices may help:
1. Introduce your community to Stars
Let your viewers know that they can now support you by sending Stars. Film yourself explaining what Stars are and what viewers will receive when they send stars (such as thanks, personal interactions, or recognition from you – or you can let them know they can support you by sending Stars without anything in return).
Pin the video to the top of your Page to help your viewers know what to expect.
2. Create a Stars goal
Stars goals allow viewers to contribute to a target or an objective that you set in a more meaningful way. Goals appear as an overlay and should include what you are saving up for and the goal amount. Both the setup and enablement of Stars (mobile or desktop) are required in order to offer a Stars goal during your live broadcast.
Learn how to set up your Stars goals and how to add them to your live and on-demand videos here.
3. Go live regularly
Set a regular time to go live on your Page and tell your viewers on your Page when you will be live. Try going live 1-2 times a week for at least 30 minutes. You can schedule your live broadcast in advance – this helps with viewer watch time as they will know when to tune in and can set reminders.
4. Promote Stars regularly
Continue talking about Stars in your live videos. Explain to your viewers what they will get when they send you Stars. This can be accomplished through the Stars goals that you set.
5. Pin an educational comment
Write a comment on your own live video explaining what Stars are and how to send them. Pin your comment to the top of your comments section.
6. Recognize your Star senders
Give shout-outs to Star senders during your live broadcasts by calling out their names, answering their questions, or responding to their comments. Star senders are highlighted in your video comments, making them easily identifiable. Learn more about the many different ways to engage with Star senders.
7. Interact with viewers who send you Stars
Reward big Star senders by pinning their comments or give them a more elaborate shout-out to express your gratitude. Your interaction with Star senders may help other viewers notice the value of sending Stars. Use the Stars sender filter at the top of Live, which is where creators can see a list of Stars senders rank-ordered by Stars amounts.
8. Review your Star’s insights
See your estimated earnings on Stars and review your top Star senders in Creator Studio > Insights > Earnings. By reviewing your insights regularly, you can make decisions on future content and learn more about your audience.
Finally, it’s my hope that the guide above is useful. But, if you’ll need more support, you can Contact Us and let us know how we can help you. In addition, feel free to share your additional opinion thoughts, suggestions, recommendations, or questions in our comments section below.
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