Referral marketing involves promoting your products or services by using referrals from your existing customer base. This is usually done by word-of-mouth and can be a highly effective form of marketing. As with most types of marketing, you can simplify your workload by automating the process, using specialist referral marketing software tools.
Affiliate Marketing is an online sales tactic that lets a product owner increase sales. Thus by allowing other sellers to target the same audience. It falls under a large umbrella of affiliate programs. Whereas, affiliate programs are also associate programs. In addition, professional affiliates handle the affiliation process during the marketing period.
Web Advertising Networks, also known as Web Ad Networks, are companies that connect advertisers to websites that want to host advertisements. Whereby, their key function is to aggregate ad supply from publishers and then matching them with the on-demand advertisers.