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Squarespace | The No #1 Site Builder For Small Businesses

In the same way, you create a WordPress site, you can build a Squarespace website in a matter of hours too. And without so much prior knowledge of web design. The award-winning website design platform allows you to choose from an unrivaled set of best-in-class website templates.

And as you customize the design to fit your personal style and professional needs. Then additionally, as you build a Squarespace website, you’ll learn that there are flexible portfolios at your disposal too. Allowing you to present your website design work more professionally.

Through Squarespace, you’ll also be able to display projects in customizable galleries. As well as add password-protected pages to share private work with clients. So, what is your site about? Whatever the case, their flexible portfolios will help them find you some starting ideas and examples.

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All you’ll need to do is head over to their site template topics page and then search through their main options. But, if you don’t see what you’re looking for, you’ll just need to describe your site type even further. With your top goals, you can select all that apply. And if something interests you but isn’t a top priority, no worries.

You can add all their features to any template. So, where are you in your site process? The first thing before you can build a Squarespace website is to know what stage you’re at. Like collecting inspiration, formalizing an idea or personal project, turning a project or hobby into a business, and growing an existing business. Or just replace your site with one from Squarespace.

What is Squarespace?

Squarespace is a user-friendly content management system (CMS) just like the WordPress site builder. The platform lets users create a professional site in their browser without any added coding tweaks. And thus it makes editing so easy.

It’s one of the no #1 topmost website builders with tools that are aimed predominantly at small business owners. And you’ll do it all online using Squarespace’s templates and style editor. Rather than loading Dreamweaver or a similar web design package. As you up and churn out lines of code to construct a site.

What is Squarespace?

You pick a template, click on the bits of the design you want to tweak, and then adjust controllers in the style editor to change them. For example, you can click on some text and apply a new typeface; click on the background and change its color; and so on.

Look like an expert right from the start. Their all-in-one website design platform is designed to help create a website that brings your ideas to life. Don’t have a Squarespace account yet? Start your free trial today. No credit card required!

In reality, it’s very simple and easy to Build a Squarespace Website as long as you follow all the available guidelines. And generally, building a website can take anywhere from 2 hours to weeks. May it be on a website builder like WordPress, Wix, or even Squarespace. But,

Before you Build a Squarespace Site,

The platforms mentioned above are so ideal because they can be a good part of your site Search Engine Optimization and SEO marketing plans. And it may start with a super simple informational site. Then thereafter, growing it to a 2 years successful site when it’s a complicated blogging site.

Or even an eCommerce site with numerous levels of categorization. Keeping in mind, an average amount of time for most professional website design & development projects is 3 to 4 months. Whether it’s for small or even mid-sized businesses.

So, to demonstrate, at jmexclusives, the process of building a Squarespace site is generally 3 to 4 months. Why? In order to factor in time for feedback and iteration. It’s not that it can’t be done any quicker! Usually, it’s normally on the client-side that there is some stutter-stepping.

And the back and forth is often vital to making sure the project fulfills the goals of the organization. We want clients and their employees to be super proud of their website.

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Not only that but also make our clients feel like it represents them culturally. While exemplifying our strengths well to our customers as well. This massaging and building requires tweaks that can’t be hammered into place in two weeks.

So far, before we get acquainted with Squarespace, it’s important to enumerate that web design & development broadly refers to the tasks associated with developing websites for hosting via intranet or internet. The web development process includes several key beacons.

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From web sketch foundation, layout design, content development, client-side/server-side scripting, and network security configuration, among other tasks. And by all means, it may also involve either styling, structuring, editing, migration, subletting, etc.

And it’s also a good choice to learn a general introduction to coding since it’s super easy to get started. But, just in case you’ve no coding skills, that’s where a platform like Squarespace comes in handy. Especially for beginner webmasters or just amateurs.

How to Build a Squarespace Website

Having a website for your business, side hustle, portfolio, resume or even your wedding is invaluable. And let’s face it: first impressions count. While building a website may already be on your to-do list, it’s time to check it off.

In general, their top goals section includes flexible site portfolios for you to sell your products, market yourself or your business, and even sell services. You’ll also be able to promote a physical business, and sell memberships.

As well as promote an event or project, collect donations, or even publish a blog or other media. You’ll also get appointments, showcase your work/expertise, offer a contact form, or even build a Squarespace website for your community.

In short, they’ve got everything you’ll need to grow online. With very simple tools for your big ideas to start your free website, no credit card required. Below are the steps you need to follow;

Step 1: Choose your website template

If you’re not sure how you want your site to look, I recommend spending some time brainstorming — before you get started. Browse some of the websites of other companies you admire to see how they get their messages across.

Do you need space for lots of big images? Are you going to create a blog? Will you be starting an online store? Putting together a list of your desired features will help you find the right template to get you started.

Their award-winning website templates come with pre-built pages showcasing different content and layouts, but this is just a starting point. Each template includes the same features and styling options.

So, no matter what template you choose, it can be customized to create a site that presents your style, brand, and vision to the world. From minimalist blogs to portfolios of full-bleed images. You can start by exploring some of their site templates to see how things will work out for you.

Step 2: Secure a custom domain name

Help your audience and future customers, collaborators, and colleagues find you by adding a custom domain name to your website. A domain sometimes called a web address or URL, is where your website will live online.

If you think of your website as your home, your website is the actual, physical space where you live. And your domain is like the street address that directs people to your location. But, when choosing a domain name, think about keywords that match your site’s purpose or your brand.

Keep in mind that you can also select your own TLD. A TLD, or top-level domain, is the part of the URL that follows the last period, such as a .com, .org, or .net. And as such, you could keep it simple and choose a .com TLD.

Or rather, get creative and select one that’s unique to your industry or business, like .cafe for your coffee shop. To get started, you add your custom domain name right away.

Step 3: Start adding your own content

As soon as you’ve your own custom domain name, you can get started with the basics. For instance, you can add a ‘Contact Us’ page or even an ‘About Us’ section. And in addition, you can also write a description of your business or brand so visitors can learn more about it.

Then again, add beautiful imagery you have created, or add free professional imagery, courtesy of Unsplash or Pixabay. And thereafter, write blog posts to share more of your story. Not to mention, you can organize and format your content any way you want with customizable drag-and-drop sections.

By the same token, you can use the Squarespace design panel to style fonts, colors, spacing, and other features too. As you build a website custom to your design.

Step 4: Update your website and make it live

Above all, Squarespace websites have a built-in responsive design too. So your content scales to fit different devices and screen sizes. And with all things said and done, your website is now officially live. But, that doesn’t mean your work is done.

Now, you should try to add new content to your website with some frequency so that it doesn’t become stale. This will encourage your visitors to continue to come back. Plus, by keeping your website up-to-date, people will always have access to the latest information from you or your company.

And you’ll be able to use the new content you add in various social posts, email campaigns, or future blog posts.

Step 5: Start spreading the word

Lastly, now that your blog is up and running, it’s time to start telling everyone all about it. Love using social media? Add links to your accounts on your blog. Then simply share your latest blog post to Facebook, Twitter, Linked In, Pinterest, Tumblr, etc. Similarly, are you looking forward to market your new business?

You can try out Email Marketing Campaigns in your plan too. Whereby, you can create email content that resonates with your consumers and stands out in their inboxes. You can even populate the emails with the content you’ve already shared on your website.

So, do you still need some more help with your website? You can reach out to our customer support team via email — [email protected] or even directly Contact Us if personal. Bearing in mind, our customer care advisors are highly trained.

And as such, they work with designers and engineers who have deep Squarespace knowledge. And are ready to help whenever you need it.

How to increase organic traffic to your Squarespace site

Whether you just launched a website or are reinvigorating an existing one, SEO is an important tool for making your brand or business discoverable online. Read on to find answers to top customer questions about Squarespace SEO and much more.

From template optimization to the importance of Google Search Console. And then learn additional tactics to take control of your website’s presence in search engines. But first, connecting to Google Search Console is critical for SEO.

Simply, because it helps manage your site’s presence in Google search results. However, to use Google Search Console, you’ll need to verify your site with their services once it’s live. To complete the process, follow this step-by-step guide.

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Once you’ve connected your site with Google Search Console, you can use Analytics to learn which keywords visitors are using to find your website. You can also gain more control over edits and updates to your presence in search engine results pages (SERPs).

In that case, by requesting that Google index your site immediately after you’ve made updates. Squarespace templates already leverage key aspects of design and user experience that will benefit your site’s overall SEO.

Their sites also include features like a built-in sitemap, structured data, and automatic redirects that are key to search result ranking. You can read and learn more about Squarespace SEO features in detail.

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Additionally, like all Squarespace templates, Squarespace ecommerce websites are designed to maximize your store’s reach and help customers find your products.

Every time you add a product category to your online store, your Squarespace website automatically generates SEO-friendly pages. And with static URLs and links to the product category pages or other relevant category pages — which helps build page authority.

Squarespace online stores also have category navigation links and breadcrumb links. To help Google and other search engines index your store. That said, to take your Squarespace online store’s SEO strategy to the next level, you can learn more about optimizing your ecommerce website.

Final Thoughts,

Learning how to improve SEO on Squarespace ultimately comes down to understanding the full range of factors that influence your site’s ranking. In fact, search engines value and prioritize websites that are regularly updated with new content.

So, launching and consistently contributing content to a blog on your website is one key way to improve or maintain your ranking in SERPs. When content is newly published, it provides good signals to search engines. That your site is active and should therefore be indexed more often for updates.

Not forgetting, ensuring that your site meets accessibility standards can also greatly improve its ranking. This includes giving each page on your site a page title and description. As well as adding alt text and captions to all images since search engine bots can’t “read” imagery.

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And with that in mind, for more ways to optimize your Squarespace website for search engines, you can consult with their SEO checklist. You can also hire an independent Squarespace Expert through Marketplace to enhance your site’s SEO.

It’s also important to note that it can take search engines two weeks or more to crawl a website. Meaning, if you make improvements to your site’s SEO today, you should wait to see the full return of your efforts weeks and months down the line.

Finally, are you still looking for more answers or information? You can browse SQSP FAQs to learn more. Or even share some of your additional thoughts and questions in the comments section.

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