Website Optimization is the process of using tools, advanced strategies, and experiments to improve the performance of your website, further drive more traffic, increase conversions, and grow revenue. One of the most critical aspects of website optimization is search engine optimization (SEO).
An Anchor Text is the visible characters and words that hyperlinks display when linking to another document or location on the web. It usually appears as a blue or other relative color underlined text. But, you can change your website’s link colors and styles through your HTML or CSS.
In the field of SEO, it’s safe to say that things are always changing. Whereby, optimization techniques that worked years ago are falling by the wayside. While SEO as a whole has evolved into a more intelligent discipline. That evolves beyond just spamming the Search Engine Results Page (SERPs) with links and keywords.
A Meta Description is a snippet of up to about 155 characters – precisely, a tag in HTML – that summarizes the content in website pages. Mostly, search engines like Google show it in their search results when the searched-for phrase is within the description. So, optimizing it is crucial for on-page SEO.
SpyFu is a web platform that offers Managed SEO Tools for Site Optimization Experts to get started with. It’s free for all beginner webmasters. However, for Pro webmasters, it starts at only $33/mo (that’s with more added key features to its users).
Generally, eCommerce, also known as electronic commerce or internet commerce, refers to the buying and selling of goods or services using the internet. And also, the transfer of money and data to execute these transactions. Often, eCommerce is often used to refer to the sale of physical products online. But, it can also describe any kind of commercial transaction that is facilitated through the internet.
Keyword Stuffing is when a brand fills or “stuffs” a webpage with the same target term in hopes of ranking higher for that term in search engines. While not as popular as it was a few years ago, it’s still used by some brands to try to boost their search visibility.
The term “Site Ranking Factors” describes the criteria applied by search engines on the Search Engine Results Pages (in short SERPs) when evaluating web pages in order to compile the rankings of their search results. Bearing in mind, Google Featured Snippets are a Prime Real Estate when it comes to these SERPs.
Basically, when it comes to Best SEO Tactics, this is any activity that helps you improve your ranking on search engines such as Google, Bing, and others. With 3.9 billion internet users and over 3.3 billion searches being performed each day, securing a good rank isn’t easy. And that’s exactly why SEO techniques are so important for businesses.
Inbound Links are links coming from another site to your own website. Whereby, the term “Inbound” is generally used by the person receiving the link. While on the other hand, outbound links are links from your website to another website. Therefore, internal links are links on a certain website or blog post that links to another page on that same website.
A YouTube SEO Rank Algorithm is the content audit tool for YouTubers to rank their videos in the #1 position on the YouTube platform like in the “Home” section. Not forgetting, YouTube is the world’s second-largest website.
Attracta is the world’s largest provider of Sitemaps to Google and the other top search engines. Its SEO Tips section has step-by-step instructions on all aspects of SEO, from beginner to advanced, and selected Google videos that make it a treasure trove of information. Attracta provides both guaranteed listings in the world’s top search engines and the tools to verify them.
Yoast SEO Plugin is one of the most widely popular WordPress plugins around and it’s easy to understand. Why? Simply, because whether you’re running a personal blog or you’re an SEO professional managing a website for a client, Yoast is a powerful tool that can help you make your site as search-engine-friendly as possible.
SEOptimer is a free SEO audit & reporting tool that allows you to analyze your site performance in simple and easy steps. All you’ll need to do is enter an URL address to get a free website analysis!
First things first, let’s define our terms. Guest Posting means writing and publishing an article on someone else’s website or blog (like jmexclusives). It’s a great way to connect with new readers and get your name out. I offer this on my own site (occasionally) and do it quite a bit on other blogs with audiences that I want to speak to.
When building a website, it is important to build it with Search Engine Optimization (SEO) in mind. By doing this from the start of your planning, it will help to ensure less work needs to be done in the future. To have to go back and rebuild a website for SEO will take a lot more time and energy than just doing it right from the start.
A Search Engine is a software, usually accessed on the Internet, that searches a database of information according to the website user query. The engine provides a list of results that best match what the user is trying to find. Today, there are many different search engines available on the Internet, each with their own abilities and features.
If the URL is confusing and not clear then people will not take any interest in the website and the bounce rate will be high. The website will not even rank high in the search engine because Google also takes the URL into consideration.
Business blogging is a marketing tactic that uses blogging to get your business more online visibility. A business blog is a marketing channel (just like social media, direct mail, email marketing, etc.) that helps support business growth. Often, business blogging entails the process of creating relevant contextual and well-written articles and blog posts.
The Ahrefs Webmaster Tools is refreshingly simple to use. The navigation is intuitive with data pretty much exactly where you would expect it to be. Data is seemingly no more than one to two clicks away.
SEO Spam Hacks are one of the fastest-growing Attacks in the WordPress realm claiming countless victims every day. In 2018 alone, over 51% of site hacks were SEO Spams. Once your website is hacked, the spam is craftily hidden from you and therefore, can go unnoticed for a long time before you realize it. But while you are blissfully unaware of the spam, it wreaks havoc for your website and its users.
