Category: Promotional Campaigns Guide

Outbound Marketing | Everything Marketers Should Know Outbound Marketing

Outbound Marketing | Everything Marketers Should Know

Outbound marketing refers to any kind of marketing where a company initiates the conversation and sends its message out to an audience. Outbound marketing examples include more traditional forms of marketing and advertising such as TV commercials, radio ads, print advertisements (newspaper ads, magazine ads, flyers, brochures, catalogs, etc.), tradeshows, outbound sales calls (AKA “cold calls”), and email spam.

Cost Per Click | How to Increase your Campaign Rates Cost Per Click

Cost Per Click | How to Increase your Campaign Rates

Cost Per Click (CPC) is a paid advertising term where an advertiser pays a cost to a publisher for every click on an ad. CPC is also called Pay Per Click (PPC). And it’s used to determine the costs of showing users ads on search engines. Like, Google Display Network for AdWords, social media platforms and other publishers.

Page RPM | How to Increase your Ads Revenue by 40% Increase Page RPM

Page RPM | How to Increase your Ads Revenue by 40%

Page RPM stands for “Revenue per Mille” (Mille means thousand in Latin). So, page RPM is an estimated revenue you can generate by serving a thousand ad impressions (page views) to the readers. It is calculated by dividing your estimated earnings by the number of page views you received, then multiplying by 1000.

Site Monetization | Best Tools To Increase your Revenue Site Monetization

Site Monetization | Best Tools To Increase your Revenue

Website Monetization is the process of converting existing traffic being sent to a particular website into revenue. The most popular ways of monetizing a website are by implementing pay per click (PPC) and cost per impression (CPI/CPM) advertising. Various ad networks facilitate a webmaster in placing advertisements on pages of the website to benefit from the traffic the site is experiencing.

Email Monitoring | The Best Software Tools To Get Started Email Monitoring

Email Monitoring | The Best Software Tools To Get Started

An email monitoring software gives organizations insight into how employees use email as part of their day to day jobs. Providing a wealth of information on both individual users and departments as a whole. This can help management identify poor working relationships or communication issues between individuals or teams as a whole.

Android Go Edition | A Stripped Down Smartphone Version Android Go Edition

Android Go Edition | A Stripped Down Smartphone Version

Android Go, also known as Android Go Edition, is a stripped-down version of Android designed to run on entry-level smartphones. It’s comprised of three optimized areas. Namely, the operating system, Google Play Store, and Google apps. All in all, which have been reimagined to provide a better experience on lesser hardware.

Amazon Store | How do you Buy & Sell Online using it? Amazon Store

Amazon Store | How do you Buy & Sell Online using it?

The first step of the Amazon buying process is to go to the Amazon main website and log into your account (if you don’t have one, create one for free). The website then changes based on your previous searches on Amazon and products purchased. Thus, nearly everyone’s Amazon experience is unique, with a personalized layout.

Dropshipping Business | What You Should Know About First Amazon Dropshipping

Dropshipping Business | What You Should Know About First

Dropshipping is a retail fulfillment method where a store doesn’t keep the products it sells in stock. Instead, when a store sells a product using the dropshipping model, it purchases the item from a third party and has it shipped directly to the customer. As a result, the seller doesn’t have to handle the product directly.

Internet Cafe Business | How do I Start with a Little Capital? Internet Cafe

Internet Cafe Business | How do I Start with a Little Capital?

An Internet Cafe, often called Cyber Cafe, is a place that offers customers hi-speed internet access, other computer services and a variety of PC games. It deals with internet time that a customer buys and it can be sold per hour or minute and sometimes longer.

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