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Marketing

Online Marketing or Digital Marketing (also known as Internet Marketing) refers to the strategies used to market products and services online and through other digital means. These can include a variety of online platforms, tools, and content delivery systems, such as website content and design. email marketing. social media channels, etc.

Best SEO Tactics

Best SEO Tactics For Getting More Rich Snippets CTR & Ranking

Basically, when it comes to Best SEO Tactics, this is any activity that helps you improve your ranking on search engines such as Google, Bing, and others. With 3.9 billion internet users and over 3.3 billion searches being performed each day, securing a good rank isn’t easy. And that’s exactly why SEO techniques are so important for businesses.

What is Demographic Targeting?

How Demographic Targeting Is Done | A Simple Steps Guideline

Demographic Targeting is a parameter used in segmenting the general online audience into more specific groups. By utilizing these parameters, advertisers are able to save on budget through the right audience targeting. While at the same time, reducing the unnecessary impression otherwise would be of less use to the business.

Inbound Links

Inbound Links | 10 SEO Tips To Increase Your Site Ranking

Inbound Links are links coming from another site to your own website. Whereby, the term “Inbound” is generally used by the person receiving the link. While on the other hand, outbound links are links from your website to another website. Therefore, internal links are links on a certain website or blog post that links to another page on that same website.

Advertising

Advertising Tactics Outlook | #10 Topmost Best Novice Methods

Advertising is a marketing tactic involving paying for space to promote a product, service, or cause. The actual promotional messages are called advertisements, or ads for short. The goal of advertising is to reach people. Most likely to be willing to pay for a company’s products or services and entice them to buy.

WooCommerce

WooCommerce | No #1 Best eCommerce Website Platform

WooCommerce is an open-source eCommerce plugin for WordPress that started in 2008. Seamlessly, three WordPress enthusiasts from different countries shared their ideas. Especially, over email, turning WordPress into what is now. Powered by an international team of designers, developers, support, and marketing people.

Facebook Likes

Facebook Likes | Cost Per Like & How To Increase Likes

Simply put, Facebook Likes are the number of followers a certain Page on Facebook has in regards to the set ‘Terms and Conditions’ of using the Like Button. Uniquely, the Like Button is one of the social plug-ins, in which the button can be placed on third-party websites. Its use centers around the form of an advertising network. In which it gathers information about which users visit what websites. 

AdDollars

AdDollars | The Advertising Marketplace You Should Know

This competition is fierce, as advertisers continually shift budgets among platforms to maximize the return on their ad spend.  What was once a quarterly or monthly re-evaluation of advertising programs has become a weekly event. And even a daily recalibration of how and where advertisers are reaching their audiences.

Online Marketing

Online Marketing | What Beginner Marketers Should Know

Online Marketing is the act of marketing businesses, brands, products or services using digital technologies on the internet, through mobile phone apps, display advertising, and any other digital mediums. While Digital Marketing Channels are systems based on the internet that can create, accelerate, and transmit product value. Especially, from producers to a consumer terminal, through digital networks.

Online Business Branding

Online Business Branding | Beginners Strategic Guides

Inasmuch as Online Business Branding and Management is concerned, the reputation and awareness it creates are equally important. Especially to its targeted audience and visitors who heavily rely on Search Engine Results for answers to their Online FAQs. However, for many companies, online business branding has not proved important yet.

eCPM

eCPM | How To Earn More From The ‘Effective Cost Per Mille’

eCPM, short for “effective cost per mille,” is how much an advertiser pays for an ad space per unit of 1,000 ad impressions (Mille is Latin for thousand). eCPM is one of the most important KPIs in mobile advertising, as it shows how lucrative certain ad spaces, apps, and other dimensions are. With a full understanding of eCPM, publishers can optimize their monetization strategies.

What Is Infrastructure-as-a-Service (IaaS)?

Infrastructure-as-a-Service (IaaS) | Key Products & Vendors 

Infrastructure-as-a-service (IaaS) is a form of cloud computing that provides virtualized computing resources over the internet. IaaS is one of the 3 main categories of cloud computing, alongside Software-as-a-service (SaaS) and Platform-as-a-service (PaaS). In an IaaS model, a cloud provider hosts the infrastructure components traditionally present in an on-premises data center.