Social Media Engagement is more than just the accumulation of followers across social platforms. That’s why businesses that focus on building their social media profiles highly benefit. They also grow through better marketing outreach and ROI. A greater brand reputation awareness makes it easier to attract new customers.
Business blogging is a marketing tactic that uses blogging to get your business more online visibility. A business blog is a marketing channel (just like social media, direct mail, email marketing, etc.) that helps support business growth. Often, business blogging entails the process of creating relevant contextual and well-written articles and blog posts.