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Digital Advertising

Digital Advertising is the practice of delivering promotional content to users through various online and digital channels. It leverages mediums such as social media, email, search engines, mobile apps, affiliate programs and websites to show advertisements and messages to audiences.


AdDollars | The Advertising Marketplace You Should Know

This competition is fierce, as advertisers continually shift budgets among platforms to maximize the return on their ad spend.  What was once a quarterly or monthly re-evaluation of advertising programs has become a weekly event. And even a daily recalibration of how and where advertisers are reaching their audiences.

What is Monetization?

What is Monetization? Forms of Native Display Advertising

Monetization means making an asset profitable. This term has become quite popular in recent years and often refers to digital assets. Such content can include software, digital media, or files. With the proliferation of online media and digital assets, this has become a popular concept among website owners, software developers, and other digital content providers.