In a beauty salon, while your hairdresser cuts and styles your hair, a beautician, does your nails and other cosmetic treatments. But, Of course, Yes! A beauty salon decoration is a must! It is not just about the equipment, location, or even set, but there is more to that.
Not forgetting, the hair and beauty industry, by its very nature, is all about appearance. This means your salon will be judged on its appearance. So, make sure your décor is a statement by itself. Especially, about who you are and what you’re all about.
Simply put, the beauty salon industry is based on style and this article aims to help you out with some ideas that will ensure you meet your client’s expectations. Since it’s a common shop where hairdressers and beauticians work!
With this in mind, before looking into the general beauty salon decoration ideas, lets first understand the main features of an outstanding beauty salon.
What is a Beauty Salon?
According to Wikipedia, a beauty salon or beauty parlor, sometimes a beauty shop, is any particular establishment dealing with cosmetic treatments for children, youngsters, teenagers, and all-inclusive men and women.
Other variations of this type of business include hairdressers, hair salons, and spas. However, there is a distinction between a beauty salon and a hair salon. And although many small businesses do offer both sets of treatments; beauty salons provide extended services.
Either related to skin health, facial aesthetics, foot care, nail manicures, and aromatherapy. Even though, there can also be an inclusive of meditation rooms, oxygen therapy, mud baths, and many other services.
Salons can either range up to being posh and fancy or run down and old. And as an example, massage for the body is a popular beauty treatment.
With various techniques offering benefits to the skin. Including and not limited to the application of beauty products and for increasing mental well-being. On the other hand, hair removal or hair implant is offered at some beauty salons through treatments such as waxing and threading.
How is a Beauty Salon decorated?
Often, involving the application of nail polish. While a pedicure involves treatment of the feet, incorporating the toenails and the softening or removal of calluses.
It is generally a good idea to stay away from retro furniture which can date and age your salon. And to futureproof your salon, it is always a good idea to stick with modern styles.
You may not have the budget for a Rembrandt but decals, murals, or tasteful posters or prints are a great way to inexpensively add character and mood to your salon. But, what makes beauty salon decoration meet all the eyes threshold? Below are some of the illustration examples to put into consideration;
1. Decoration Theme
In the first place, make sure the theme and furniture you go for reflect your ideal clientèle. For example, an uber-trendy city professional will have different tastes to a middle-aged lady in a rural village.
Depending on which you are going for, decorate accordingly. The lists are endless but there are a few suggestions and examples you might like. Please, make a customized request from our qualified support staff!
Make a statement with oversized lights and gigantic, larger than life mirrors. Particularly, if your salon has a high ceiling this look works particularly well. And so to say, consider a sash or drapes on the wall to pop a bit of color on your walls. Additional theme aspects during your beauty salon decoration include:
» Beauty and Boldness
Bright colors give vibrancy and life to a salon.
Bold, red chairs contrasted with white walls creates a dramatic, eye-catching effect.
Particularly, which will breathe life and atmosphere into your salon.
» Orientation Taste
Perfect for a relaxing, organic feel. An African theme allows you to capture the mood with relaxing elements.
Such as natural wood, bamboo plants, fountains, and African schematics and dividers.
» Vintage Salon Decoration
This look works particularly well with barbershops, especially in more historic, parts of town.
Think rustic, wrought iron hardware with cherry wood finishes and deep masculine colors.
The traditional look works well in hair salons too. White, tastefully decorated and welcoming is always a winner.
» Modern and Upmarket
Marble, beautiful ceramics, the smell of the finest products available.
And clean lines so sleek you could shave on them.
In reality, if you want to attract high rolling clients, this look may be the one you’re after.
2. Clientèle Decoration Value Addition
Successful beauty salon decoration has a picture of their ideal customer. And then again, offer services and price points that will attract them. Not to mention, the same applies to your salon design. After upmarket clients? Consider marble counters and chandeliers.
Will your chief client type be health and well-being clients looking for massage treatments? So, create a tranquil environment with relaxing water features that will soothe your clients during their treatment.
In an industry based on expression, don’t be ashamed to show off your creative side. Why not refashion old styling tools? As these pics show, with a bit of TLC, your old equipment can be used to wow your salons and create a talking point. Below are more clientèle decoration elements to put into consideration:
» Age Difference/Gaps
Perse, if you are targeting maturely and old folks, there is no need to embrace the teen republic styling.
For one thing, everywhere your customer sees is a reflection on your business. And needs thought and consideration. You can have the best cutting area in the world yet be let down by a dodgy coffee bar.
Keep everywhere consistent, in theme, and classy.
» Outdoor Posting/Signage
Be that as it may, don’t forget your outdoor space.
Using good signage and an appealing window display is a way of getting people noticing you. And also, talking about you and most importantly, becoming a customer.
» Your Beauty Salon Slogan
Notably, a cluttered salon is unorganized, messy, and unprofessional. Exactly what you don’t want a client to think of you or your business.
No unloved plants in the window, no five-year-old magazine, and twee ornaments are strictly forbidden. For instance, a 1950’s themed salon can undoubtedly look the part. But make sure the look is intentional.
3. Personal Touch/Outlook
For your information, everything must have it’s a place holder of it’s own. As an example, if it looks too cramped, you’re going to need to make the salon bigger. And if it looks too spaced out, then again, add more furniture.
When you’ve made your plan, make sure you’re happy. If you’re working with other people and don’t like their ideas, speak up. It might just save your business. Once the key areas are exhausted, it is important to go back on the drawing board once more. Especially, brainstorming on a few factors in a more dipper and personal level.
For instance, is your beauty salon going to be screamy purple or indigo? White? Blue? White and blue? Rainbow? What parts of your salon are going to be different colors? Are you going to go for a posh look for your salon, or maybe diamonds and pink? Whatever you choose, choose wisely. Make sure you write this all down.
Once you have the budget and color scheme, you can proceed to the other steps on your list. Below are more additional golden rules for the beauty salon on a personal touch level:
» Finance and Budgeting
There’s no point going to Ikea with a rough idea and getting everything that looks good. Please, ask yourself the following questions. Such as,
- Do you have enough money to run the place?
- Is the place where the salon would be ready?
- Are you qualified or hiring?
- Do you know anyone who is qualified?
Once you start to employ other colleagues, you’re going to need to start paying them. Find out a good starting wage. Make sure you have enough money for everyone else as well.
» Know what needs to go in
Look at the ‘Things You Will Need‘ in your beauty shop, don’t figure out where your furniture is going to go yet! In other words, just figure out what you need and make sure everything will fit in your salon.
May it be the initial stocking of the beauty shop with products, or even, support and service delivery equipment. And once you’ve written down what you need, go to a store near you for window shopping. Rather, you can also visit an online store like Ikea and see if you can buy your furniture there.
If you can’t, keep looking but if you can, take pictures and notes of every item you need.
» Know what needs to go where
Place all your furniture into your salon and finally, make sure everything is in place.
As a matter of fact, make sure you’ve installed sinks, shelves for your shampoo and conditioner in addition to bottles of hairspray, nail polish, and nail products.
Take a picture of your new salon! Enjoy it, spend time there, employ the right people, hold meetings, hold interviews. And make money!
By all means, beauty salons and shops have proven to be a recession-proof industry across the World Market at large. Although sales had declined from 2008 highs due to the Great Recession, they remain robust with long term positive forecasts. But, not so sure with the new COVID-19 Pandemic.
Even though during recessions, consumers tend to be more price-conscious, spending continues to increase. With rising per capita incomes across the plate since 2015, beauty salons are booming. The haircare sector is the largest segment of all and expected to have revenue of almost $22 billion by the end of 2019.
After all, this growth is being driven in part by a generally increasing awareness of the importance of skin care among women. But also, specifically due to an increase in the market for men.
There is also a growing trend in boutique salons popping up and leveraging online marketing. In the end, gaining more leads and valuable customers and compete with the franchise chains. Below are more useful and related topic links;
- Fashion Design Sketch Drawing Steps For Beginners
- Most Stylish Cities to Travel around the World in 2020
- Salary Negotiation Skills | Everything you Should know
- 7 Salon Decor Tricks To Make Your Reception Feel Spacious
- Trademark Registration Benefits Every Brand Should Know
As I conclude, therefore, giving beauty salon a try, especially after reading the revised guide is a worthwhile asking. If you have more questions and additional information in regards to our discussion, please share them in the comments section.